Directory Write Up: How to get listed in your Niche
Getting your site listed on directories is a tedious task that many do not have time to complete. Let me complete the write up for your website.
Why let an important task such as directory submission go undone simply because you don’t have the time to do the write up? Although getting your website listed on niche directory services for your small business is as important as getting your business listed in the Yellow Pages, many small businesses neglect this nearly zero cost advertisement because they lack the time to write up the submission.
Directory Write Up Guidelines
Granted directory submission can be confusing and time consuming, but it is very beneficial to your business. Just finding the right niche directory for your business can be time consuming and then you will need to meet the directory submission requirements, which can be different for each directory. Many directories require a short write up, while other require a long description for your website; however, many have a different standard of what is short and what is long.
How many directories should your site be listed on to improve search engine optimization (SEO) ranking? That is very difficult to determine. Each search engine has a different algorithm or yardstick to measure PageRank and they do not advertise what those yardsticks are because then large brands would spend whatever was necessary to get ranked number one and the small business owner would not stand a chance. What we do know is that buying links is a no-no and when you pay someone for links, chances are those links are NOT quality links that will match your niche. Therefore, it is much better to submit only to directories that match your niche.
Why Submit to Directories?
- Generate Links
- Easier Indexing
- Web Presence
How much does it cost for an Original, Quality Write Up?
We charge a very modest fee of $35 to do all the descriptions required for directory write up (we do not do submissions). Below is a sample of our write up using our own website as an example:
Title: TheWriteResults: Freelance writing for Hire (39 without spaces/43 with spaces)
Title: The Write Results, LLC: Professional Writing and Editing (49 without spaces /56 with spaces)
Keywords: writing, editing, SEO, blogs, articles
Short and long (140 & 2000 character) company description
Short – www.the-write-results.com is a website dedicated to assisting other freelance writers become successful with advice and mentoring for better writing. (128/147) Sharing tips for better blogs and other written media.
Long – Started in 2013 as a platform to assist other freelance writers in their efforts to find freelance writing jobs. Stephen provides advice for online writing and editing. Although the advice mostly centers around helping other freelance writers to find work in this profession, he also shares lessons learned regarding the Search Engine Optimization (SEO) efforts for fellow writers. SEO is an important aspect of providing articles and blogs for the web; however, it can be a tricky proposition for new and inexperienced writers. In the early years of the web, writing articles and blogs for small business owners’ websites was relatively easy, as mixing in relevant keywords and keyword phrases was the primary focus. Contemporary SEO for websites is much more difficult since Google, Bing, Yelp, and other search engine indices have refined and upgraded their algorithms to better assist the searcher find exactly what they are looking for on the web. One of Google’s most recent algorithm (an algorithm is similar to a test to determine how well the webpage answers the search parameters submitted to assimilate its placement on a search engine results page) creations, Hummingbird, not only looks for keywords, but focuses on what the industry calls, “conversational search” since more and more people type in a search as they would speak, it also considers the surrounding text, focus words, optimized images, captions, alt text, and Meta Description Tags. Although SEO involves a great deal more than just rich content for websites that hold the reader’s interest and provides an organic or free means for website owners to announce their presence on the web, it also utilizes other means to analyze the effectiveness of the website. (1460 without spaces / 1739 with spaces)
In summary, www.the-write-results.com assists others with writing tips while promoting the business of providing small and medium-sized businesses with rich content to drive traffic to their site and keep readers on their site long enough to answer a call-to-action (CTA). By providing mentoring to other writers in their writing, it is the hope of this enterprise to develop rich, long-lasting friendships with other writers to grow the business and share resources and knowledge.
Short and long (150, 250, 500 & 1000 character) about the company
Short – Designed to assist freelance writers perfect their skills in writing articles, press releases, video scripts, blogs and other writing for the web. (146 with spaces)
250 – Our mission is to promote freelance writing and editing. It is our vision to assist others find writing jobs, provide advice and assistance regarding various writing formats, while focusing on Search Engine Optimization (SEO). (226 with spaces)
500 – Promoting freelance writing and the skills and tools required. It is the mission of this enterprise to assist others in their efforts to find freelance writing jobs, provide advice on the structure of various writing formats and styles, provide tips for effective use of SEO while writing articles, and provide advice for editing. SEO is more than stuffing keywords. Contemporary search engine algorithms are better suited to assist searchers find what they need on the web. (477 with spaces)
1000 – The Write Results was started in 2012 as a platform to assist freelance writing professionals in their efforts to find freelance writing jobs and provide advice for online writing and editing. Although the advice mostly centers around helping other freelance writers to find work in this profession, it also shares lessons learned regarding the Search Engine Optimization (SEO) techniques for fellow writers. SEO is an important aspect of providing articles and blogs for the web; however, it can be a tricky proposition for new and inexperienced writers. Initially, writing articles and blogs for small business owners’ websites was relatively easy, as mixing in relevant keywords and keyword phrases was the primary focus. Contemporary SEO for websites is much more difficult since Google, Bing, Yelp, and other search engine indices have refined and upgraded their algorithms to better assist the searcher find exactly what they are looking for on the web. (959 with spaces)
2000 – The Write Results, LLC owned and operated by Stephen Dalton, assists freelance writers by offering advice on writing for the web and how to effectively apply SEO in the writing of rich content for the web. By helping others to become successful writing articles, blogs, and other content for the web and editing short stories and novels Stephen hopes to build strong relationships with other writers and share lessons learned through his blog and articles on his website, www.the-write-results.com. One of the most important website pages a writer or any freelancer has is a strong portfolio. A portfolio should display samples of recent work so that interested small business owners can view their work, making it easier for them to make a decision to hire the freelancer. Two other very important pages are the About and Testimonial pages. The About page should contain a clear, head and shoulders image of the owner (this image should be used on all sites used by the owner to build familiarity and trust), a short narrative of the owner’s skills, the owner’s background, and current contact information. The About page should be written to build trust in the reputation of the owner. The Testimonial page should contain “true” testimonials from recent purchasers of their product or service. Once again, the Testimonial page should assist the reader in determining whether or not to hire the website owner. The Write Results website is, I hope, an excellent example of how to layout a freelance writer’s website to attract clients and build relationships with other writers. The Write Results website also help freelance writers to find free or low-cost tools to make their writing easier, with fewer errors. Perhaps the best advice is to always research and download the best tools for your trade. Not just the tools for writing but the tools for your website to attract the right clients. It is the hope and mission of The Write Results to assist other writers in the pursuit of excellence. (1994 with spaces)
Once again, let us handle the task of doing the write up for niche directories to improve SEO PageRank and help your small business get found on the web. With 3.5 billion searches completed every day, your site needs to be seen to make a sale.